Entrepreneurship: from the idea to the business plan

Recommended Prerequisites

Not applicable.

Teaching Methods

Theoretical - Audiovisual media will be used including the use of PowerPoint, viewing of short videos and other media content.

Practical - Interactive teaching through the discussion of case studies and application of learned subjects to practical ends, such as an elevator pitch.

Tutorial support- Individualized learning: support during the development of the group project/business plan.

Seminars -  Invited lectures by external entrepreneurs.     

Learning Outcomes

The student will be able to:

-Identify clear commercial goals and drivers for business success;

-Select the contribution of the business partner, whether in design, research, development, in the context of securing the firms commercial goals;

-Extract relevant data and apply analysis techniques in the solution of unacquainted problems;

-Develop a Business Plan;

-Identify issues associated with entrepreneurship, sustainability and the environment;

-Develop team working skills;

-Communicate to technical and non-technical audiences;

-Describe the financial management procedures, marketing, ethics and risk assessment.

Work Placement(s)

No

Syllabus

-Opportunities and challenges for early career Biologists;

-Introduction to bioentrepreneurship;

-Context of national and international bioentrepreneurship;

-Case study;

-Funding opportunities for startups;

-Intellectual property;

-Organization of the working team and analysis of the business opportunity and value proposition;

-Legal aspects related with Business Creation;

-Green entrepreneurship;

-Business Model Definition;

-Segmentation and definition of the target market;

-Elevator pitch;

-Presentation and defense of the Business Plan.

Assessment Methods

Assessment
Continuous evaluation (e.g. attendance, class participation): 10.0%
Synthesis work: 20.0%
Project: 70.0%

Bibliography

https://ordembiologos.pt/empreendedorismo/

Carvalho, L., & Costa, T. 2015. Empreendedorismo uma visão global e integradora. Edições Sílabo.

Dentinho, T.P., Dominguinhos, P., Luísa Margarida Cagica Carvalho, L.M.C. & e Rui Nuno Baleiras, R.N.  Empreendedorismo e desenvolvimento regional: Casos Práticos. Edições Sílabo.

Duarte, C., & Esperança, J.P. 2012. Empreendedorismo e planeamento financeiro. Edições Sílabo.

Gürel, E. & Tat, M. 2017) SWOT analysis: A theoretical review. Journal of International Social Research, 10(51), 994-1006.

Hiroshi, N.M. 2019. Elabore Seu Plano De Negócio E Faça A Diferença! (eBook) Editora Senac São Paulo

IAPMEI. 2016. Como Elaborar um Plano de Negócios. Guia Explicativo. Agência para a Competitividade e Inovação, I.P.

IAPMEI. 2016. Como elaborar um plano de negócios. Guia Explicativo. Agência para a Competitividade e Inovação, I.P.

IAPMEI. 2016. Guia prático do empreendedor2016. Guia Explicativo. Agência para a Competitividade e Inovação, I.P.

Leiber, T., Ste