Communicating with Data
1
2020-2021
02038643
Optional
English
Portuguese
Face-to-face
SEMESTRIAL
6.0
Elective
2nd Cycle Studies - Mestrado
Recommended Prerequisites
Proabability and statistics, programming, English language.
Teaching Methods
This curricular unit focuses on the development and demonstration of communication and data visualization skills. In this way, the theoretical classes will present the concepts, theories, and methods associated with communication and data visualization, while in the practical classes, the students will be led to the resolution and presentation of oral communications and reports. Several visualization software (e.g. Excel, Tableau, R, D3 Javascript) will be used to create the graphics.
Learning Outcomes
With this curricular unit, it is intended to equip students with knowledge and communication skills, focusing on learning the strategic and tactical use of data for the conduction of decision-making processes. It aims to increase the skills to communicate and use data tools through practice and real-world examples. Emphasis will be placed on the communication of quantitative information as well as the improvement of communication skills in general.
Work Placement(s)
NoSyllabus
1. Explanatory analysis and communication
2. Graphs and data visualization
3. Identifying and eliminating visual clutter
4. Strategy: The importance of audience
5. Visual variables and principles
6. Ethics in reporting data
7. Decision-making processes
8. Storytelling with data
9. Case studies
Head Lecturer(s)
Samuel de Oliveira Moniz
Assessment Methods
Assessment
Resolution Problems: 30.0%
Research work: 30.0%
Project: 40.0%
Bibliography
Knaflic, C. N. (2015). Storytelling with data: A data visualization guide for business professionals. Hoboken: Wiley.
Ware, C. (2010). Visual thinking: For design. Elsevier.
Tufte, E. R. (2006). Beautiful evidence (Vol. 1). Cheshire, CT: Graphics Press.
Ferguson, E. S. (1994). Engineering and the Mind's Eye. MIT press.