Multimedia Design Workshop

Recommended Prerequisites

Introductory knowledge of Communication Design and web technologies.

Teaching Methods

The teaching methods are based on:

- Reading and critical analysis of texts and design cases;

- Presentations of case studies using digital media;

- Development by students of concrete design projects;

- Supervision of work with oral presentation;

- Analysis and monitoring of written papers;

- Theoretical orientation and practical support adapted to each project. 

Learning Outcomes

- Understand the essential aspects of design systems applied to the context of visual identity, exhibition design and the web (methodologies, processes, approaches);

- Develop of a range of personal references focused on visual and semantic contents that meet the assumptions of communication design;

- Be able to perform with quality web and mobile interface design projects;

- Search historically relevant events related to the area of the proposed topic;

- Analyze, integrate and critique the contemporary communication design, based on case studies;

- Develop critical appreciation and debate tools over the implementation of the project;

- Be able to develop projects with a wide spectrum of media, which may include traditional printing, cartography, data visualization, scenography, interactive installations and the intersection of graphic design and architecture.

Work Placement(s)

No

Syllabus

Concept design and development across diverse media:

- Organization and structuring of various content as part of the project;

- Conceptualization and execution of multiplatform design projects;

- The language of online digital media and application of design principles;

- The woeld wide web as adaptive multimedia platform.

- Understanding content management systems and how to design templates;

- The notion of responsive design and adaptation to multiple platforms;

- Methods of production and publication.

Head Lecturer(s)

Artur Luís Gonçalves de Azevedo Rebelo Alves

Assessment Methods

Assessment
Synthesis work: 25.0%
Project: 75.0%

Bibliography

Manovich (2001). Language of New Media

McLuhan (2001). Understanding Media

Murray (2011). Inventing the Medium

Rajesh Lal (2013). Digital Design Essentials

Niederst Robbins (2012). Learning Web Design

Clarissa Peterson (2014). Learning Responsive Web Design
Meggs, Purvis & Meggs (2006). Meggs' history of graphic design.

Rand, Paul (1993). Design Form and Caos.

Rand, P. (1985). Paul Rand, a designer's art.

Perec, Georges. Espèces d'espaces, Gallimar (francês)

Perec Georges. Species of Spaces and Other Pieces. Penguin (Iinglês)

Mollerup, Piet. Marks of excellence

Ulrike Felsing, Dinamic Identities in cultural and public Contexts

Casey Reas and Ben Fry. Processing: A programming Handbook for Visual Designers and Artists.

Reas, McWilliams, LUST. Form+Code in Design, Art, and Architecture.

Irene van Nes, Dynamic Identities: How to Create a Living Brand

Bohnacker, Groß, Laub and Lazzeroni. (2010). Generative Gestaltung: Entwerfen. Programmieren. Visualisieren mit Processing.