Theories of Communication

Year
0
Academic year
2018-2019
Code
01010536
Subject Area
Área Científica do Menor
Language of Instruction
Portuguese
Mode of Delivery
Face-to-face
Duration
SEMESTRIAL
ECTS Credits
6.0
Type
Elective
Level
1st Cycle Studies

Recommended Prerequisites

Not applicable.

Teaching Methods

Classes are taught using the expositive method combined with the active method, allowing that for each syllabus content students perform pedagogical activities either in groups or individually, devloping and improving their own communicative behavior.

Learning Outcomes

Provide students with an understanding of the multiple approaches to the study of communication, with emphasis on the relational component of theories of communication and focus on proposals for understanding the implications of technological change in models of contemporary communication. Complement the theoretical approaches to communication taught in other courses of the program studies, thus allowing students to have contact with a wider range of different perspectives in thinking about human communication. Thus, students should be able to recognize various dimensions of interpersonal communication and media, distinguishing between technical and interactional aspects, deconstruct the naturalization of of the phenomenon of communication in everyday life experience and know some of the main theories on the relationship between media, technology and society.

Work Placement(s)

No

Syllabus

I. Introduction: Theories and models of human communication

II. Communication as transmission: the model of Shannon and Weaver

2.1. Mathematic theory of communication: The Shannon and Weaver model

2.2. Cybernetics: The Norbert Wiener’s proposal

III. Communication as social interaction

3.1 Symbolic interactionism

3.2. Pragmatics of Palo Alto

3.3. Communication and everyday life: The Erving Goffman’s proposal

IV. Communication as technological mediation

4.1. Thompson’s “quasi-mediated” interaction

4.2. Communication as medium in Innis and McLuhan

V. Communication in cybercultures

5.1. Theories of cybersociety

Head Lecturer(s)

Maria João Rosa Cruz Silveirinha

Assessment Methods

Assessment
Research work: 20.0%
Project: 20.0%
Synthesis work: 20.0%
Frequency: 40.0%

Bibliography

Esteves, J. P. (2002) [org.]. Comunicação e Sociedade, Lisboa: Livros Horizonte.

Goffman, E. (1993). Apresentação do eu na vida de todos os dias, Lisboa: Relógio de Água.

Holmes, D. (2005). Communication Theory, London: Sage.

Littlejohn, S. (1982). Fundamentos Teóricos da Comunicação Humana, Rio de Janeiro: Zahar Editores.

Marshall, M. (2008). Compreender os Meios de Comunicação, Lisboa: Relógio d' Água.

Mattelard, A e Mattelard, M. (2002). História das Teorias da Comunicação, Porto: Campo das Letras.

Rodrigues, A. (2012). Teorias da Comunicação, Lisboa: Fund. Gulbenkian.

Subtil, F. (2006). Compreender os Media. As Extensões de Marshall McLuhan, Coimbra: MinervaCoimbra.

Watzlawick et al. (1972). Pragmática da comunicação humana, São Paulo: Cultrix McLuhan.

Winkin, Y. ( 1996) [org.]. La nueva comunicación, Madrid: Kairós.

Wolf, M. (1987). Teorias da Comunicação, Lisboa: Editorial Presença.