Organizational Communication
0
2024-2025
01010456
Communication Sciences
Portuguese
Face-to-face
SEMESTRIAL
6.0
Elective
1st Cycle Studies
Recommended Prerequisites
We recommend the understanding of English.
Teaching Methods
The lectures, enriched with the analysis and discussion of case studies, are the two main pillars of the methodology. In addition, there will be some open classes attended by experts in organizational communication, in the respective guest speaker will approach from concrete situations experienced by itself, on a topic agreed upon with the teacher, but having always problematic backdrop shown in the program of this course.
Learning Outcomes
1. Get a general perspective about the concept and the studies of Organizational Communication.
2. Realize the operative procedures and the goals of communication inside the organizations.
3. Understand about the challenges that organizations face nowadays and what role the communication must act in a increasing complexity context.
Work Placement(s)
NoSyllabus
1. The place and the role of the Communication.
2. The concept of Organization and a general perspective about the studies in organizational communication.
3. What the Organizations are for or the Organizational Communication in a world of organizations.
4. The communication as a constitutive element of the organizations and his organizational life.
5. The nowadays organizations challenges and the role of the communication in an increasing complexity context.
Assessment Methods
Assessment
Exam: 100.0%
Bibliography
Cutlip, M.S. (1995). Public Relations History, UK: Lawrence Erlbaum Associates
Cunha, M. P., Cunha, J. V. & Mendonça, S. (2010). Empresa, progresso e contestação. Lisboa: Sílabo.
Deetz, S. (2010). “Comunicação Organizacional: fundamentos e desafios”. In M. Marchiori (Org.) Comunicação e organização, São Caetano do Sul: Difusão, pp. 83-101.
Drucker, P. F. (2012). Uma sociedade funcional, Lisboa: Dom Quixote.
Kunsch, M. (2009). Comunicação Organizacional (vol.2), Brasil: Editora Saraiva.
Martínez, A. A. (2011). Del gabinete de prensa al gabinete de comunicación, Sevilla: Comunicación Social.
Ruão, T. (2005). “O estado da arte em comunicação organizacional. 1900-2000: Um século de investigação”. In Actas do Congresso Lusófono em Ciências da Comunicação: 6º LUSOCOM, Covilhã, pp. 727-734.
Scroferneker, C. M. Andrade (2008). (org.) O Diálogo Possível: Comunicação Organizacional e Paradigma da Complexidade, Brasil: Edipcurs.