Fundamentals of Sports Management

Recommended Prerequisites

Organization and Sport Management.

Teaching Methods

Method based on face-to-face exposition, and on another component based on papers analysis, problem resolutions and oral presentations of written works.

Learning Outcomes

The curricular unit aims to deepen knowledge about some sport management principles. Issues related with economic-finance analysis of sportive organizations, coaching and people management, or project management and decisions of investment, are goals pursued by the contents of this curricular unit.

Work Placement(s)

No

Syllabus

[i] Composition and analysis of balance sheet.

[ii] Composition and analysis of annual results.

[iii] Analysis of financial balance.

[iv] Composition and analysis of structure of capital.

[v] Leadership training of people and teams.

[vi] Motivation and engagement of people.

[vii] Investment and organizational strategy.

[viii] Methods of evaluation of projects.

Head Lecturer(s)

Raul Agostinho Simões Martins

Assessment Methods

Continuous
Written work followed by an oral presentation: 100.0%

Bibliography

Samuelson & Nordhaus (2005). Economia. McGraw-Hill.

Soares, I., Moreira, J., Pinho, C.& Couto, J. (2008). Decisões de Investimento: análise financeira de projectos. Lisboa: Edições Sílabo.

Atkinson, M. & Young, K. (2008). Deviance and social control in sport. Champaign, Ill, Human Kinetics.

Bale, J. & Christensen, M.K. (2004). Post-Olympism. Questioning sport in the twenty-first century. New York, Berg Publishers.

Borden, I. (2003). Skateboarding, Space and the City. Architecture and the Body. New York,Berg Publishers.

Hollister, G. (2009).The Inside Story of How Nike Marketed the Culture of Running. Frankfurt, Meyer & Meyer Sport.