Audio-visuals and Media Production
1st Cycle Studies
To recognise history of design main periods; reading and writing skills.
Practical classes based on several exercices.
The course is organized around the understanding of word and text roles in the production of visual communication. Learning the basic typography principles, we try to give students the skills to recognize and select the diversity of font families and its adequacy to different media and contexts.
1. Typography in historical context
2. Typography and communication
3. Typographic anatomy
4. Digital fonts
5. Layout and typesetting
6. Legibility and readability
João Manuel Frade Belo Bicker
Resolution Problems: 50.0%
Bringhurst, Robert, 2005, Elementos do Estilo Tipográfico, São Paulo: CosacNaify.
Cullen, Kristin, 2012, Design Elements: Typography Fundamentals, Beverly, Mass: Rockport.
Frutiger, Adrian, 2002, En torno a la tipografia,Barcelona: Editorial Gustavo Gili.
Jury, David, 2002, About face, Reviving the rules of typography,Mies: Rotovision.
Jury, David, 2007, O que é a Tipografia,Barcelona: Editorial Gustavo Gili.
Kane, John, 2002, A Type Primer, London: Lawrence King.
Kinross, Robin, 2004, Modern typography, London: Hyphen Press.
Lupton, Ellen, 2006, Pensar com Tipos, São Paulo: CosacNaify.
Spiekermann, Erik & E. M. Ginger, 1993, Stop Stealing Sheep, Mountain View: Adobe Press.