Bioentrepreneurship
1
2017-2018
02008788
Cross-curricular
Portuguese
Face-to-face
SEMESTRIAL
3.0
Compulsory
2nd Cycle Studies - Mestrado
Recommended Prerequisites
Language skills: Portuguese and english (reading).
Teaching Methods
Theoretical - diverse audiovisual media will be used including the use of PowerPoint, viewing of short videos, documentaries.
Practical - interactive and participative teaching: discussion of case studies and application of learned subjects using techniques as role play or elevator pitch, teamwork for project realization.
Tutorial support- Individualized learning: support in the various topics taught and during the development of the business plan (project).
Participation of invited experts in some of the classes.
Learning Outcomes
This curricular unit aims to: provide the student with knowledge enabling them to understand the concepts involved in entrepreneurship, earn and develop capacity analysis, ideas, methods, tools and practices; relate knowledge from several areas and technical skills, such as accounting, marketing, or computer; apply all the concepts involved in structuring and preparing a detailed business plan for a company, technology-based and / or services.
Generic skills to be developed:
Competence in organizing and planning
Decision-making capacity
Competence to understand the language of other specialists
Initiative and enterprising spirit
negotiating capacity
Other skills:
Competence in oral and written communication
Competence in information management
creativity
professional ambition
Competence in applying theoretical knowledge in practice.
Work Placement(s)
NoSyllabus
Introduction: The Corporate Challenge and the Entrepreneur Profile
Cognitive techniques: Creativity
Innovation and Entrepreneurship: the "The Economy of Knowledge "; "Create to Innovate"
The First Steps to Develop a Business Idea
Protection of Intellectual Property
Criteria Analysis for Business Opportunity and Value Proposition
Legal aspects related with Business Creation
Corporate Finance - Revenue, Costs and Treasury
Funding sources for the "Self-Employment”
Entrepreneurship in Portugal
Structure and development of a Business Plan
Trading and the Business Plan
Presentation and defense of the Business Plan.
Head Lecturer(s)
Paula Cristina de Oliveira Castro
Assessment Methods
Assessment
Continuous evaluation (e.g. attendance, class participation): 5.0%
Project: 95.0%
Bibliography
Bibliografia e webgrafia aconselhada ao longo das aulas.
Outra bibliografia de apoio:
Carvalho, L., & Costa, T. 2015. Empreendedorismo uma visão global e integradora. Edições Sílabo.
Dentinho, T.P., Dominguinhos, P., Luísa Margarida Cagica Carvalho, L.M.C. & e Rui Nuno Baleiras, R.N. Empreendedorismo e desenvolvimento regional: Casos Práticos. Edições Sílabo.
Duarte, C., & Esperança, J.P. 2012. Empreendedorismo e planeamento financeiro. Edições Sílabo.
Gürel, E. & Tat, M. 2017) SWOT analysis: A theoretical review. Journal of International Social Research, 10(51), 994-1006.
Hiroshi, N.M. 2019. Elabore Seu Plano De Negócio E Faça A Diferença! (eBook) Editora Senac São Paulo
IAPMEI. 2016. Como Elaborar um Plano de Negócios. Guia Explicativo. Agência para a Competitividade e Inovação, I.P.
IAPMEI. 2016. Como elaborar um plano de negócios. Guia Explicativo. Agência para a Competitividade e Inovação, I.P.
IAPMEI. 2016. Guia prático do empreendedor2016. Guia Explicativo. Agência para a Competitividade e Inovação, I.P.
Leiber, T., Stensaker, B., & Harvey, L.C. 2018. Bridging theory and practice of impact evaluation of quality management in higher education institutions: a SWOT analysis. European Journal of Higher Education, 8(3), 351-365.
Netto, A. V. (2006). Gestão das pequenas e médias empresas de base tecnológica. Minha Editora.
Osterwalder, A., Pigneur, Y., Bernarda, G., & Smith, A. 2014. Value proposition design: How to create products and services customers want. John Wiley & Sons.
Osterwalder, P. & Pigneur, Y. 2010. Criar modelos de negócio. 6ª ed. D. Quixote.
Sarkar, S. 2014. Empreendedorismo e inovação. Escolar Editora.