Management, Programming and Communication of Cultural Heritage
1
2026-2027
02057156
Management and Programing
Portuguese
Face-to-face
SEMESTRIAL
10.0
Compulsory
2nd Cycle Studies - Mestrado
Recommended Prerequisites
Not applicable.
Teaching Methods
The sessions are organized based on collective discussion, based on: a) exposure of concepts and methodologies by teachers; b) selected texts; c) information relating to case studies; d) presentations of concrete professional experiences by external guests. Students are actively involved in the discussion, which emphasizes the confrontation between theoretical and methodological content and concrete situations of current reality in the fields of heritage management, programming and communication. The active participation of students is encouraged by the integration into the debate of issues raised by the projects that they will have to develop within the scope of the curricular unit.
Learning Outcomes
1. Develop theoretical and methodological knowledge and analytical capacity on the dynamics of the fields of culture and cultural heritage.
2. Detect opportunities for structuring projects in the areas of culture and cultural heritage.
3. Build methodologies for structuring and implementing cultural heritage projects.
4. Understand the importance of communication, dissemination and mediation in the context of cultural heritage.
5. Build solutions derived from information technologies to serve cultural heritage.
6. Reflect on the potential and risks of information technologies for cultural heritage.
Work Placement(s)
NoSyllabus
1. Culture and cultural heritage: from concepts to the contexts of practice that shape them.
2. Management and programming in the cultural circuit.
3. Development and management of cultural and heritage projects.
4. Communication, dissemination and mediation in cultural heritage.
5. Information technologies and cultural heritage.
6. Potentials and risks of information technologies for cultural heritage.
7. Practical cases: exemplary projects and experiences.
Head Lecturer(s)
Professor a Definir - Faculdade de Letras
Assessment Methods
Assessment
In-class participation: 20.0%
Synthesis work: 30.0%
Project: 50.0%
Bibliography
Fortuna, Carlos (coord.) (2014), Cultura, formação e cidadania. Lisboa, Secretaria de Estado da Cultura.
Garcia, José Luís (coord.) (2014), Mapear os recursos, levantamento da legislação, caracterização dos atores, comparação internacional. Lisboa, Secretaria de Estado da Cultura.
Neves, José Soares (coord.) (2024), Atlas artístico e cultural de Portugal. Lisboa. Direção Geral das Artes.
Observatório Social do Alentejo – Fundação Eugénio de Almeida (2007), Gestão de projetos. Manual de apoio ao formando. Fundação Eugénio de Almeida.
Romero, Salvador Catalán; Rueda, A. J. González; Andrés, Luis Ben (eds.) (s/d), Manual Atalaya – Apoio a la gestión cultural. Ed. eletrónica da Universidade de Cádiz: https://atalayagestioncultural.uca.es/
Ferreira, Claudino (2013), "São Paulo e Lisboa: reestruturação urbana, políticas públicas e novas centralidades", in Carlos Fortuna e Rogério P. Leite (org.), Diálogos urbanos. Territórios, culturas, patrimónios. Coimbra: Almedina.